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Do not expect to get emails flowing in from clients who get it from an email mailing list and database of European beauty salons with email addresses, if you do not remind your customers that you exist even now. This is being said because beauty salons often stop marketing themselves, once they get more people coming in. But this is not very healthy for your business because people tend to forget about you, when you stop advertising yourself. The countries include Germany, UK, France, Italy, Switzerland, Austria, Norway, Finland, Poland, Portugal, Spain, Sweden, Latvia, Czech Republic, Netherlands, Belgium, Denmark
You need to understand that repeat buyers are the lifeblood of your salon business; if you do not manage to get them back to your salon, you are surely lagging behind somewhere. Below are a few strategies that you can use to remind your clients that you are still there at their service:
- Ask your customers to subscribe to your free publication: This can be a journal, newspaper, e-zine or print newsletter, etc. You may send it out on a monthly, weekly or bi-weekly basis. Make sure that the articles in your publication are useful and informative; otherwise, your customers won’t be interested in it and unsubscribe soon.
- Convince your clients for an email update: This way you can add them to your mailing list and tell them about any changes that you may have introduced in your salon. You can also tell them about any update that may have come about in your salon website. However, if you use this strategy, make sure you update your site every now and then. Update by adding new content that may interest your consumers. You may also add sample salon products in your site to make it more interesting.
- Follow up : This can be very helpful, but should not be done without the permission of your customers. Follow-up mailing lists efforts can be done via phone, direct mail or email.
Once you start with all these, you will surely find repeat customers crowding your salon and more and more suppliers and customers collecting your email id from mailing list and database of European beauty-salons with email addresses in Germany, UK, France, Italy, Switzerland, Austria, Norway, Finland, Poland, Portugal, Spain, Sweden, Latvia, Czech Republic, Netherlands, Belgium and Denmark.